Graphic design is the reason one business looks established and another looks improvised, even when they sell the same thing at the same price. It is rarely about a clever logo. It is about everything looking like it came from the same place. This service covers your social posts, your brand basics and the marketing materials you need in between.
Consistency is the whole trick
Open any profile that feels trustworthy and you will notice the posts share a palette, a typeface and a way of laying things out. You recognise their post in a feed before you read the name.
Now open an account where every post used a different template and a different font. It reads as amateur, even if each individual post is fine. Consistency signals that somebody is paying attention, and people extend that assumption to your actual service.
What a brand kit should contain
A small colour palette
Two main colours, one accent, plus a light and a dark neutral. That is enough. More than five colours and nothing looks deliberate.
Two typefaces at most
One for headings, one for body text. Used consistently, two fonts look designed. Six look like a jumble sale.
Logo in several versions
Full colour, one colour, and a small square version for profile pictures. Most businesses only have the first and struggle whenever they need the others.
Post templates
Reusable layouts for the post types you publish most, so new posts take minutes and still look right.
What we design
Social posts and carousels, story templates, profile graphics, offer and promotion graphics, menus and price lists, brochures and one page profiles, presentation decks, and ad creative for Meta campaigns.
If you already have brand colours and fonts, we work inside them and will not quietly redesign your identity. If you do not, we can set the basics first so everything afterwards holds together.
Common questions
Do I need a full rebrand?
Almost never. Most businesses need their existing look tidied and applied consistently, which is faster and cheaper than starting again. We will tell you honestly if a rebrand is genuinely the right call.
Can you match my existing brand?
Yes. Send whatever you have, even if it is only a logo and a rough idea of your colours, and we work from there.
Will I get editable files?
Yes. You get the finished files and editable templates, so you are never locked into us to change a price on a graphic.
How many revisions?
Enough to get it right. We would rather take another pass than hand over something you are quietly unhappy with, because you are the one who has to use it every day.
What bad design actually costs you
Design problems do not announce themselves. Nobody emails to say your graphics look homemade. They just quietly choose the competitor whose page looked more established, and you never find out that is why.
The three mistakes we fix most often are these. Text too small to read on a phone, because it was designed on a laptop and never checked. Too many fonts and colours, so the grid looks like several different businesses. And important information pushed to the edge of the image, where Instagram crops it off in the feed.
Designed once, reused forever
The real value of a template is not the first post. It is the hundredth. Once your layouts exist, a new offer graphic takes ten minutes instead of an afternoon, and it comes out looking right without anybody having to remember the hex codes.
That is why we hand over editable templates rather than flat images. You should be able to change a price or a date yourself on a Sunday evening without waiting for an agency to open on Monday. If a designer will not give you editable files, ask why.
Design also feeds directly into everything else we do. The same brand kit drives your content creation, your ad creative for Meta campaigns, and your website, which is how a small business starts looking like a serious one.
Let us tidy up how you look
Send us your logo and a few recent posts and we will show you what consistency would do. See all services.
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